Phil Rosenzweig Much of our business thinking is shaped by delusions that distort our understanding of the real reasons for a company's performance. The most pervasive delusion is the Halo Effect. When a company's sales and profits are up, people often conclude that it has a brilliant strategy, a visionary leader, capable employees, and a superb corporate culture. When performance falters, they conclude that the strategy was wrong, the leader became arrogant, the people were complacent, and the culture was stagnant. In fact, little may have changed -- company performance creates a Halo that shapes the way we perceive strategy, leadership, people, culture, and more. The Halo Effect unmasks these delusions and replaces mistaken thinking with a sharper understanding of what drives business success and failure. Drawing on examples from leading companies - and mercifully free of business jargon - The Halo Effect is for those thinking managers who want to separate fact from fiction in the business world.
Phil Rosenzweig Thomas M. Hout, a visiting professor at the University of Hong Kong's School of Business, and Pankaj Ghemawat, a Professor of Global Strategy at IESE Business School in Barcelona, write about how China may overtake the West as the globe's technology powerhouse.
This article was first published in the December 2010 issue of Harvard Business Review.
Phil Rosenzweig Left Brain, Right Stuff takes up where other books about decision making leave off. For many routine choices, from shopping to investing, we can make good decisions simply by avoiding common errors, such as searching only for confirming information or avoiding the hindsight bias. But as Phil Rosenzweig shows, for many of the most important, more complex situations we face — in business, sports, politics, and more — a different way of thinking is required. Leaders must possess the ability to shape opinions, inspire followers, manage risk, and outmaneuver and outperform rivals. Making winning decisions calls for a combination of skills: Clear analysis and calculation — left brain — as well as the willingness to push boundaries and take bold action — right stuff. Of course leaders need to understand the dynamics of competition, to anticipate rival moves, to draw on the power of statistical analysis, and to be aware of common decision errors — all features of left brain thinking. But to achieve the unprecedented in real-world situations, much more is needed. Leaders also need the right stuff. In business, they have to devise plans and inspire followers for successful execution; in politics, they must mobilize popular support for a chosen program; in the military, commanders need to commit to a battle strategy and lead their troops; and in start-ups, entrepreneurs must manage risk when success is uncertain. In every case, success calls for action as well as analysis, and for courage as well as calculation.
Always entertaining, often surprising, and immensely practical, Left Brain, Right Stuff draws on a wealth of examples in order to propose a new paradigm for decision making in synch with the way we have to operate in the real world. Rosenzweig’s smart and perceptive analysis of research provides fresh, and often surprising, insights on topics such as confidence and overconfidence, the uses and limits of decision models, the illusion of control, expert performance and deliberate practice, competitive bidding and new venture management, and the true nature of leadership.
Phil Rosenzweig Unser unternehmerisches Denken beruht über weite Strecken auf falschen Annahmen - logische Irrtürmern und Fehleinschätzungen, die uns den Blick für die wahren Faktoren der Unternehmens-Performance verstellen. In diesem brillanten und unkonventionellen Hörbuch legt Phil Rosenzweig den Finger auf die eklatantesten Denkfehler. Am Beispiel führender Unternehmen wie Cisco Systems, IBM, Nokia und ABB identifiziert Rosenzweig neun in der Unternehmenswelt weitverbreitete Irrtürmer über unternehmerischen Erfolg und Misserfolg. Er spornt zu kritischem Denken an und verzeichtet dabei auf jeden unnötigen Fachjargon.
Phil Rosenzweig Phil Rosenzweig's new book The Halo Effect... and the Eight Other Business Delusions That Deceive Managers offers a sharp critique of current management thinking, exposing many of the errors and mistaken ideas that pervade the business world, and suggests a more accurate way to think about company performance.